Market Access: create and distribute all the necessary tools to clearly demonstrate product value
Developing interactive and easy-to-use stakeholder engagement content for market access, medical affairs, and sales field teams is a time-consuming, expensive, and often decentralized process. BaseCase is a “no-code” platform that enables you to visualize large complex datasets and economic models, clearly demonstrating the value of your products to key decision-makers.
- Create engaging, interactive value communication apps up to 4x quicker, with projects ranging from 2-12 weeks
- Reduce app development costs by up to 75%
- Decrease field team and KAM training timelines and increase user confidence when presenting complex data and models
- Used by 70% of the top ten global Pharmaceutical & Medical Device companies
Product Launch: Introducing BaseCase Data Connect
Seamlessly connect your BaseCase Content to web services, such as regularly updated data sources, to create the most up-to-date interactive digital content.
- Connect your BaseCase apps to both public and private databases using an API key – irrespective of their volume or complexity.
- Use parameters to filter your query and drill-down into specific subsets of the data, such as demographic groups, regions, or populations.
- Regulate how frequently the data is updated and refreshed with a user-determined automatic sync.
Medical Affairs: learn how our clients are using BaseCase to optimize medical communication and education
Get in Touch: see first-hand how easy it is to create and distribute mobile apps with BaseCase
- Create apps using an intuitive drag-and-drop editor, and connect data and models to dynamic elements
- Accelerate legal and medical approval processes, and remain compliant, with auto-generated review PDFs
- Distribute apps across devices to individuals or entire teams in just a few clicks
- Present content to key stakeholders and tailor value messages using live calculations and integrated datasets
- Track your apps to see what works, how teams are using content, and gain insight into your customers
- Clone and adapt apps for use in different markets, and collaborate with global affiliates
- Combine economic models, videos, product information, and more in a single presentation
- Collect rich analytics to track and fine tune content, and replicate success across markets
- Bundle BaseCase apps, product evidence, and other commercial assets into easy-to-use, branded toolkits
- Build branded content portals for payers, providers, and HCPs to access content quickly and securely
- Generate personalized PDF leave behinds and distribute them to audiences from your BaseCase app
“Forget about presenting your product’s value messages through confusing spreadsheets or static slides. BaseCase provides you with a wide range of possibilities for engaging interactive and customizable apps. Easy to develop, update and track.”
– Health Economics & Outcome Research Manager
“One of the challenges in making important value messages relevant is an effective communication to our customers, both internal and external. The BaseCase platform and its visual presentation boils the components down to the essential elements that strike the right chord to make the messages come alive in the customer’s mind.”
– Senior Analyst
“The Medical Device industry faces mounting challenges in a changing reimbursement and contracting landscape, and the need to present economic information to hospital administrators has increased exponentially. The BaseCase platform plays a key role for Zimmer to accomplish that goal.”
– Director, Global Market Access & Health Economics
- Visualize large data and drill-down into local level statistics to tailor value messages and potential outcome scenarios, live during meetings
- Include live statistical modeling and advanced data analysis in your apps using the power of R Scripts
- Track customer engagements and automatically log detailed meeting summaries into your CRM system
- Translate & localize apps quickly and easily using the proprietary BaseCase workflow
- Convert your existing presentation and PDF files into engaging, interactive, and dynamic BaseCase apps
Our own experts are also available to create engaging BaseCase apps for your field teams:
- Value story writing
- Health economic model adaptations
- UX/UI and graphic design
- Quality assurance, expert review and message testing
- Content migration